Danone’s iconic yoghurt is now available in an organic version, still produced in the original dairy in Bailleul!
Come try it for free!
Customers can choose from 4 flavours at the counter: plain yoghurt, lemon, vanilla, and cane sugar.
They can also participate in the Le Bio contest and try their chances at winning a family trip to Bailleul to visit the Danone dairy!
Finally, a customisation workshop allows customers to head home with a personalised Le Bio bag with their name.
#DanoneOrganics
KPI
weighted average sales growth
excellent welcome of operation
appreciation lived experience
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